Saving on Prints: The Photographer’s Guide

Author: The Printique Team

We’ve said it before and we’ll say it again: running a photography business is not easy. From marketing your products and services to setting prices, balancing your schedule, and negotiating client contracts, the number of responsibilities that fall on your plate can certainly feel impossible at times.

Printique is here to make those impossibilities feel within reach. Ready to hear our tips and tricks that will help you remove obstacles and maximize the returns you see on business investments? Follow this guide – where we’ll walk you through how to take advantage of Printique’s Pro Service features – and you could see your profits increase by thousands of dollars this year.

Utilize the Loyalty Pricing Feature.

Signing up for Pro Service just to place your biggest order of the year can instantly save you hundreds of dollars on prints, thanks to the loyalty pricing feature.

If you follow us on social media, subscribe to our emails, or have visited our site in the last six months, chances are you’ve heard us talk about loyalty pricing. But what exactly is it?

You can read everything there is to know about loyalty pricing here, but the most important thing to know is this: The moment you join, you get 10% off on every order, automatically.

If you’re placing an order of $150 or more, the cost of Pro Service will immediately pay for itself – while still awarding you with access to free priority processing, free white label shipping, free client galleries and so much more.

It’s not hard to see how loyalty pricing can help you shave hundreds of dollars off your yearly print spend if your photography business relies heavily on print sales. Plus, 10% off is the minimum discount you will receive as a Pro Service member. If you spend $1,000 or more in a calendar year, you’ll automatically be bumped up to the next discount tier, where you’ll receive 15% off on every order. As your business grows and your costs increase, loyalty pricing will help ensure your profits increase even faster.

Eliminate the cost of white label packaging.

With white label packaging, your clients will never see a Printique logo, sticker or box. While this feature usually costs a fee of $2.00 per package, it is completely free for Pro Service members. $2.00 isn’t much savings on its own, but when your business is selling hundreds of orders of month, it’s a massive way to cut down on costs. Plus, white label packaging allows you to build a meaningful repour with your customers; They’ll attribute each of the premium, luxury prints they receive exclusively to your company’s skill and reliability.

Save on the cost of an online store.

If you’re currently paying for an online store platform, whether in fees or subscription costs, the free gallery store feature included in Printique’s Pro Service features can help you eliminate those costs. If the money you save with your loyalty pricing discount covers the cost of Pro membership, then your gallery store is entirely free.

The best part? A Printique gallery store can help you bring your photography business to an elevated space, making you ready to charge more for your work.

How can a Printique gallery help me charge more?

When professionalism spans every corner of your business, your clients’ spend will reflect that. By displaying your most impressive photographs in a sleek, modern, and easy to use platform that offers a dynamic range of premium products, you’ll establish a higher value of service in the eyes of your clients. As the back end of your business improves, your price points should reflect that!

Our Printique galleries have exciting updates launching in the spring of 2022. Subscribe to our email list with the subscription form at the bottom of this page to be the first to know when new features launch!

Receive 50% off on product samples.

Printique Pro Service members receive all sample orders at 50% off. With this discount, you can purchase our Studio Super Pack for just $20; It contains a sample pack of our paper options, metal print samples with four unique finishes, a cover style guide album, genuine leather, lux and fabric samples, and a product catalog.

While this discount might only save you $10 to $20 per sample order, the real difference is made in the final result of your product. Having the opportunity to test various materials, papers, and finishes will guarantee that your final product is exactly what you want it to be. This will result in more sales, a higher value product, and a greater probability of your customer’s returning for more of what you have to offer.