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Home>insights> Pro Business Courses

Pro Business Courses

Course 2: Mastering the Art of the In-Person Sale

Are you hustling and sweating with your photography business and/or working a completely separate job to make ends meet? If so, this video series is for you. In-person sales, or IPS, is the system that photographers have used for ages to make more money.

Having an IPS system in place will increase your revenue and profit, diversify your revenue sources, spread your revenue out over time, and cut down on the number of clients you need to get. You can do all of this while still being aligned with your values and servicing your clients at the highest level.

Other courses in this series:

INTRO – How Thousands of Successful Photographers Increased Their Profit

INTRO – 5 Things That Are Holding You Back From Making Money In Photography

GUIDE – The 4 Step System For Successful Photography In-Person Sales

WEBINAR – Getting Your Photography Client Ready For The Sale

2:44

INTRO

How Thousands of Successful Photographers Increased Their Profit

Would you like to be paid twice for the same photo shoot? In this introduction to in-person sales, we introduce the foundation of this money-making system as it is applied to photography. The system works by basically breaking a sale into two parts, before the shoot and after the shoot.

3:15

INTRO

5 Things That Are Holding You Back From Making Money In Photography

Stop making these mistakes that are killing your photography business’s bottom line. In this video we are going to cover 5 things that photographers do that cost big money and sabotage success. You can turn it around.

23:55

GUIDE

The 4 Step System For Successful Photography In-Person Sales

What are your clients actually buying from you? If you said a print, you would be partially right, but they are really buying so much more. Understanding how and when the client develops a connection to your work is the key to lowering the barrier to entry to working with you.

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28:07

WEBINAR

Getting Your Photography Client Ready For The Sale

Clients are hiring you to capture their emotional attachment to the subject. In this video, we provide the simple hacks that you need to heighten that attachment and get clients to emotionally invest in your work. Learn how to increase the value of your work by anchoring those emotions to your images and product.

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2:44